Blueprint

What is Blueprint and who sells it?

Blueprint calls itself "The AI Support System for Therapists" and runs either alongside an existing EHR or inside its own all-in-one EHR (Blueprint website, October 2026). Its origin is measurement-based care, meaning standardized assessments and outcome tracking in therapy, and PitchBook records an earlier name, Hello Joy.

The company is based in Chicago and was founded in 2019 by Danny Freed, according to Crunchbase and PitchBook summaries. Blueprint's own site does not state its headquarters. It raised a $9M Series A in June 2023, co-led by Ensemble and Lightbank (Blueprint blog). PitchBook lists a $16M Series B in April 2025, and Tracxn puts total funding at $31.9M over four rounds.

What does Blueprint do well?

Scope is broad for a therapist-focused product. The site lists documentation (notes, treatment plans and client letters), billing and insurance, clinical support such as session prep, case consultation and progress tracking, client engagement and marketing. Audio is deleted automatically, with data ownership and retention controls (Blueprint website).

The compliance statements are specific. The home page claims HIPAA and PHIPA compliance and a SOC 2 Type 2 report "externally audited annually the past 6 years". HITRUST is not mentioned. These are the vendor's statements. The Enterprise tier lists custom EHR integrations and API access, while the plan that runs alongside your EHR names no specific EHR.

Third-party reviews praise the free EHR tier, measurement-based care, templates, an automatic business associate agreement and immediate audio deletion. The home page claims more than 70,000 mental health professionals, up from over 50,000 in an older blog post.

Where does Blueprint fall short?

Most of the criticism comes from competitors. A Mentalyc review reports heavy editing for emotionally complex or trauma sessions, speaker-attribution errors, notes that run too long and data-use terms broader than the marketing suggests. In one example, a clinician said Blueprint reported a third person in the room. Mentalyc, Upheal and Twofold all sell competing products, so treat the reviews as leads to test.

What does Blueprint cost?

The pricing page (blueprint.ai/pricing, October 2026) lists two structures. The "Alongside your EHR" plan shows "$0.99 per session", and the same page also shows "$69 per seat" with unlimited sessions and five free sessions. The page does not say which applies. The all-in-one EHR plan is $1.49 per session with "No subscriptions or monthly fees" and a 30-day free trial. Tier names on the page are Plus at $0.99 and Pro at $1.49 per session, plus an Enterprise tier with custom annual contracts. A "60 day money back guarantee" is stated. Payment processing is waived at present and will be 3.15% plus $0.30 from February 2027.

Third-party roundups that cite $0.49 per session or $129 a month for 100 sessions are quoting older prices.

At $0.99 a session, a therapist with 25 sessions a week sees about 108 sessions a month and pays roughly $107 before processing fees. The $69 seat is cheaper from about 70 sessions a month, so a therapist at that caseload should ask Blueprint for the seat price in writing.

How does Blueprint compare with Mentalyc, Upheal and Eleos?

The comparison set is Mentalyc, Upheal, JotPsych, Eleos Health, Lyssn, SupaNote, TheraPro AI, Quill and Sonia, with SimplePractice as the EHR reference. Third-party coverage notes that SimplePractice has fewer third-party integrations. Blueprint's own angle is per-session billing, a no-subscription EHR and its assessment-based clinical roots. Compare any of them on a real session with your own note template.

What does the evidence say?

No peer-reviewed or independent study of Blueprint's notes appears in the sources. The performance claims in circulation come from the vendor and from competitors' reviews.

Who is Blueprint for?

A solo cash-pay therapist who sees a handful of clients each week and does not want a monthly fee is the best fit, because per-session billing scales with the caseload. A group practice that wants API access and custom EHR integration would need the Enterprise tier and a quote. A trauma specialist whose sessions are long and layered should run the five free sessions of the per-seat plan, or the 30-day EHR trial, on a typical hard case before committing.

The verdict

Blueprint is worth a trial for a solo or small-group therapist with a light caseload who wants pay-as-you-go notes. A busy practice should not sign until the entry plan's price is settled in writing, and a trauma-heavy practice should expect to spend its savings on editing time.